2018 marks an exciting new expansion of AFI’s Paint It Forward initiatives!
As our year of global travel comes to a close, we reflect on the many artisan communities we have encountered. Many of these communities struggle to preserve the art forms passed down from generation to generation in light of the lack of fair trade market practices.
While we at AFI will continue to manufacture furnishings in the United States, we are now focusing on sourcing from artisan communities in developing areas. We are particularly excited to break the trend of only showcasing custom, unique, and hand-made furnishings in the residential industry. With our presence in the commercial interior design world, we hope to introduce our clients to the works of these artisans, while still meeting their budget restrictions and giving the artisans/artists fair compensations for their work.
We are starting out by working with an artisan community from rural India to manufacture hand-made metal/wood accessories and art for our latest Atlanta project. Our interior design team collaborates with the artisans to design each piece and even showcases the pieces by basing the overall design of spaces to highlight the uniqueness of the artwork. Our client is a passionate storyteller who allows for creative freedom in our first global Paint It Forward efforts.
For this project, our artists focus on the eco-friendly sustainability efforts we love, while creating custom and professional pieces of art from metal procured from junk yards, streets and other businesses in their community.
Here is a sneak peek of our artisans at work: